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Eco-Advertising

Eco-Advertising

France passed a new law that mandates car advertisements to dissuade people from using more cars. This regulation is implemented with the aim of curbing global warming. French car commercials have to display messages encouraging alternate means of transport. For example, ‘Consider carpooling,’ ‘For day-to-day use, take public transportation,’ and ‘For short trips, opt for walking or cycling.’

This ruling will impact over all media, including print, TV, radio, and Internet...

False food

False food

This is the age of hard sell: everything that is or can be on sale, is being sold aggressively through promotions, advertisements, media campaigns, claims of how good the product is, what health benefits it supposedly has, etc... and that also goes for the food that we eat.